Keeping data accurate and consistent in Salesforce is essential for maintaining a reliable CRM. One of the most effective ways to ensure data quality is by using Validation Rules. These rules act as gatekeepers that prevent incorrect or incomplete data from being saved in your system. In this article, we’ll explore what validation rules are, how they work, and how to set them up with practical examples.
What Are Salesforce Validation Rules?
A Validation Rule in Salesforce is a condition that checks the data entered by a user before saving a record. If the data does not meet the criteria defined in the rule, Salesforce displays an error message, prompting the user to correct it.
These rules ensure that only accurate and complete information gets saved, reducing errors and improving data consistency across the system.
Why Are Validation Rules Important?
- Ensure Data Accuracy – Prevents incorrect data from being saved.
- Enforce Business Processes – Ensures that data follows company policies.
- Improve Reporting and Analytics – Clean data leads to better decision-making.
- Avoid Duplication and Errors – Reduces manual clean-up and corrections.
How to Create a Validation Rule in Salesforce
Go to Setup
- Click the gear icon and select Setup.
- Click on the Object Manager tab.
- Choose the object where you want to create the rule (e.g., Account, Contact, or Opportunity).
- Click on the Validation Rules.

Define a rule
- Click New to create a new validation rule.
- Enter a Rule Name and optional description.

- Add your Formula that defines the condition – remember that the error message triggers, when this formula evaluates to TRUE.
- Define a clear and helpful error message that tells users how to fix the issue.
- Click Save.
Let’s check if our newly created Validation Rule works:
Pro Tips for Effective Validation Rules
- Keep Error Messages Clear – Make sure users know exactly what they need to fix.
- Test Thoroughly – Test with different scenarios to ensure that the rule works as expected.
- Avoid Overloading with Rules – Too many validation rules can frustrate users and slow down processes.
If you’re looking to ensure high-quality data in your Salesforce org, IntegraLogic can help you create and optimise validation rules that align with your business processes. Let’s work together to maintain a clean and consistent Salesforce environment. Contact us today!